What is it? This one is for early-stage startups to explore and validate their business ideas with me. We’ll brainstorm hard, and examine the competitive landscape, as well as uncover what’s worked (and what hasn’t) in your sector to identify potential advantages and define target audiences. For workshop length sessions, we can use all this to start creating ideas for a proof of concept or MVP, or work on and refine the one you've started already.

Who is it for? Early-stage startups in the sharing or circular economy looking for a second opinion on their concept, honest feedback and clarity on their next steps.

How long will it take? Available as a half-day or full-day workshop, or as a concentrated power hour.

What will my business come away? In workshops sessions, a validated concept, actionable insights for developing an MVP, and for all sessions, a deeper understanding of your competition and strategies to engage your target audience.

What is it? You know what you want to say... but you don't know how to say it. Does that sound familiar? Not many startups or even scaleups have an in-house writer, but thankfully that's my wheelhouse, so we use these sessions to focus on developing a consistent tone of voice and effective messaging that communicates your mission and values. No boring AI-written copy, no greenwashing, no jargon: honest, impactful, words with a purpose... just like your business.

Who is it for? Circular or sharing businesses at any stage that need a tone of voice which is nothing like their competitors, and messaging that motivates their target audience. If you're early stage, you might need help with your brand proposition or a tag line too.

How long will it take? Available as a half-day or full-day, with tagline and key message outputs, or as a lighter-touch power hour.

What will my business come away with? A defined tone of voice, guidelines, key messages and even a new tagline if you need one, as well as copywriting techniques that work across all your channels.

What is it? The world of media relations can seem like dark magic to the uninitiated. Thankfully, I've worked on both sides: as a journalist and in PR, and can help you begin to navigate the landscape and use PR as a secret weapon to drive growth for your circular or sharing business.

Who is it for? Businesses that don't know where to start with PR, or who've had few successes and need to fine-tune or scale up their approach.

How long will it take? Available as a half-day or full-day, or as a power hour.

What will my business come away with? Ideas for generating hooks, creating press releases, tips on how to get the attention of journalists, secure coverage with publications your audience actually reads, and then make the most of it across all your channels. It's a workshop that could turn your business around. 

What is it? Take-back, PaaS, P2P... and that's just the start. The world of circularity is complex, which is why this introduction is designed for corporates and service providers looking to understand not just the principles and practices, but how they can get involved. This session will cover the fundamental concepts, benefits and opportunities, and empower businesses to adapt and future-proof.

Who is it for? Corporates and service providers keen to explore the circular and sharing economy and implications for their operations and strategies.

How long will it take? Available as a half-day or full-day workshop, or, for just an overview of the space, as a power hour.

What will my business come away with? A solid understanding of the circular and sharing economies and how they fit together, and for workshop sessions only, insights into how they can be integrated into your existing business practices.

What is it? Your deck is a crucial tool for securing investment, but you may not have the time or skills to make it communicate your circular or sharing startup or scaleup effectively. Thankfully, I've worked on countless decks and can guide you through what investors are looking for, and make sure your presentation tells a story that really resonates with potential backers.

Who is it for? Startups raising or planning to raise, and who need anything from an extra eye over their deck to a complete start-from-scratch. 

How long will it take? A power hour will give me time to critique and make changes: a workshop will go deeper, with a full-day allowing us to start from nothing.

What will my business come away with? A polished deck that clearly articulates your value proposition, a compelling story to hook investors, and in longer sessions, tips and tricks for presenting to potential backers.

What is it? Establishing a strong brand identity is particularly important for circular and sharing businesses. In this session, we’ll work together to get clear on your company's core values and develop a brand story that really speaks to your audience. This isn’t about fluff, it's about telling the tale of your mission and setting yourself apart. And thankfully, I spent the first part of my career in ad agencies, so I know what I'm doing.

Who is it for? Circular or sharing businesses at any stage looking to create or refresh their brand identity and connect more effectively with their audience.

How long will it take? Available as a half-day or full-day, or as a power hour. Longer sessions are advisable for this kind of brand work.

What will my business come away with? A clear brand identity, defined values and a compelling brand story that says exactly what makes you unique. You’ll also have actionable steps that will help you engage your audience, plan campaigns and stand out from the competition.